I turned a text-heavy, poorly organized Wordpress website into a grassroots movement platform on Squarespace using powerful imagery, consistent branding, and an intuitive user experience to better align a nonprofit's website with its target audience.
Compelling imagery and simplified navigation
Mission statement and recent accomplishments
Specific call-to-action buttons for various target audiences
Created template for user-generated content, and designed sidebar to easily search archives and subscribe to newsletter
Engaging visual content consistent with state-based legislative programming
One-page application for guest blogging platform
I turned a simple, black-and-white Wordpress blog into a responsive Squarespace website with eye-catching visuals, bold typography, and a chic persona.
Simple navigation bar, blog personality quote, and easily accessible recent content
Custom designed graphics linking to various blog categories
Blog post excerpts with catchy tagline copy, RSS subscriber box, and sidebar with blog categories and recent entries
Biography and contact links for Sunnies & Chardonnay blogger
Responsive layout automatically displays content to fit device screen, and Instagram feed is automatically updated in footer
Custom designed graphic (Note: Logo was created by outside vendor)
Using Splash.com, I created a standalone website to collect RSVPs for an in-store yoga event. I also designed a flyer that was printed and displayed in the store.
Printed flyer promoting event in-store
Landing screen
Fun and inviting copy to emphasize brand personality
Timeline and specific details
Venue location, final call-to-action with RSVP button and option to bring additional guests
